Services

Retainer Strategy Delivery Planning

If you fail to prepare, you prepare to fail

Our PR retainer strategy is a long-term plan that outlines how a PR agency will help our clients achieve their communication goals. The plan should is tailored to the specific needs of our clients and should include a mix of activities, such as media relations, crisis communications, and event planning.

PR strategy and monthly management of your PR campaign (12 months support)

  • PR strategy
  • 2 years PR Planner
  • Support and management of brand identity and wording (copy)
  • Fortnightly meetings and reporting
  • Dedicated Account management
  • Full access to The Fire PR Club for the duration of your contract

Plus PR support based on the plan/strategy
(delivery of one of the following products)**

  • Max 2 press release per month writing and distribution
  • Manage all interviews and responding to the press and media
  • 2 blog posts per month
  • Writing and uploading
  • Newsletter creation and management

**Additional products can be added at an additional fee

Mini Strategy Planning

Our PR mini strategy is a short-term plan that outlines how you will achieve your PR goals in a specific time frame. It will be tailored to your specific needs and will include a mix of activities, such as media relations, crisis communications, and event planning.

Strategy planning 3 x 2-hour sessions (week delivery)

Setup and understand database

  • Goal setting
  • Targets
  • Audience
  • Integration with relevant social media

Strategic planning (your next steps)

  • Images
  • Wording, Tags and Hashtags

Press Release Service

Increase your share of voice

Our press release writing service is a service that helps businesses write and distribute press releases. Through our industry contacts and skills, we know that press releases are a great way to generate media coverage for your business, and a press release writing service can help you do it right and obtain increased visibility.

(Press release writing and distribution is one package)

Press Release Writing

  • Comprehensive interviews (1 hour)
  • Impactful and well-researched press release
  • Editorial amendments for accuracy and call to action
  • Sign off

Press Release distribution

Prep for media interviews

  • Images
  • Talking points
  • Samples (if required)
  • Press junket
  • Feedback, amendments and provide guidance
  • Distribution of the release
  • Manage journalist requests
  • Collate all articles and press coverage (EG: Wakelet)
  • End of campaign report

Social Media Service

Keep Your Audience Informed, Inspired & Incentivised

Our Social media support for PR can be a great way to amplify your reach and build relationships with your target audience.

Social Media Campaigns (set up)
Social media management – (per platform)

Our service relates to promotional and audience building. (For sales campaigns this service is not suitable.)

Comprehensive research

  • Goal setting
  • Targets
  • Audience

Strategic planning

  • Images
  • Hashtags
  • Wording (Keywords)
  • Tags

Design and templates

  • Preview of layout and plotting
  • Scheduling and monitoring

Digital Marketing Service

Keep Your Audience Informed, Inspired & Incentivised

We work with a team of digital marketing experts to help us ensure that we have a unified approach to the overall communication strategy for the brand.

Newsletter
Newsletter production

Setup and understand database

  • Goal setting
  • Targets
  • Audience
  • Integration with relevant social media

Strategic planning

  • Images
  • Wording, Tags and Hashtags

Design and templates Report per newsletter 2 days after the distribution

Content Creation

Be The Fave Brand People Like To Hear From

Our content creation service is an important part of any PR strategy. By creating high-quality content, you can position yourself as an expert in your field, attract attention from the media, and build relationships with your target audience.

Content Writing (Blogging)

  • Comprehensive interviews (1 hour)
  • Impactful and well-researched article
  • Editorial amendments for accuracy and call to action
  • Sign off

Placement on one site

  • Image and format layout

Subsequent articles are available

Content Creation

Be The Fave Brand People Like To Hear From

Blog set up and management (WordPress or agreed platform)

Additional post

  • Comprehensive interviews (1 hour)
  • Impactful and well-researched article
  • Editorial amendments for accuracy and call to action
  • Sign off
  • Placement on one site
  • Image and format layout (posting)

Ready to take your business to the next level?

We can help! Our team has worked with businesses of all different sizes.



    Contact Us

    Give us a call or fill in the form below and we will contact you. We endeavor to answer all inquiries within 24 hours on business days.